Celebrity Spirits – A Guarantee of Quality or Just a Ruse?

Many drink brands have turned to celebrities to boost their marketing, but as consumers, how much do we allow famous people to influence our purchasing? Do people really assume it must be good just because you they saw Idris Elba drink it? It can be debatable whether celebs are used to improve sales of mediocre […]

Continue Reading

Beginner’s Guide to Making Cocktails at Home

Whether you have dinner guests to entertain or some leftover gin still in the cupboard, with these tips you will be able to create your favourite cocktails at home in no time. It all really comes down to the quality of the ingredients and the equipment you are using. Equipment  Shaker I recommend a Boston […]

Continue Reading

What will we be drinking in 2018?

There is increasing interest in spirits – how they are made, where are they produced and how best to enjoy them. Location and sustainability are the growing concerns. Therefore 2018 will be a great year for spirits, especially for the crafty ones, but I am confident there will be room for some old classics as […]

Continue Reading

What Can Vegans Drink?

If you have started the year by going vegan, or are already vegan, it is probably a good time to have a better look into what vegans can, or cannot, drink. In theory, vegans should be able to drink spirits, but as this new craft distilling has brought us new and exciting liquors, such as […]

Continue Reading

How to Organise a New Year’s Eve Party without the Stress

New Year’s Eve can be such a pain to organise, especially when everyone seems to have such high expectations and there is pressure to end the year with a bang! So if you have decided to take on the challenge of hosting a group of people, here are a few planning tips to take some […]

Continue Reading

Boozy Christmas Gift Guide for Any Budget!

This year just flew by, I am still not in terms with the idea of Christmas being only few weeks away! Even if I am definitely not a cold weather person, I am a huge fan of the festive period. Candlelight, cute decorations, Christmas markets and most importantly, all the food and drink you can […]

Continue Reading

15 Ways Your Drinking Habits Change When You Turn 30

As my big 3-0 is fast approaching, I’ve started to think about how getting older has changed my drinking habits. Don’t get me wrong, I still have my moments for crazy stuff (like staying up till 4am after a rock concert or necking back the occasional shot when someone offers one), but I have definitely […]

Continue Reading

How to Order a Martini Like a Boss – some Martini variations explained

There are many variations of a Martini and sometimes it’s easy to feel overwhelmed by the choice. With these tips, however, you will quickly sound like an expert, exploring the different versions of the classic cocktail and finding the most appealing version that suits you. Let’s start with the basics… Firstly, the original Martini was, […]

Continue Reading

Women in Spirits Business: Lesley & Kathy

There was a time when women drinking whisky were considered to have low standards, but for men drinking whisky was a sign of a true man. Today, women drinking spirits is no biggie; it is considered sexy when you know what you like, whether it is asking for a specific whisky or how you like […]

Continue Reading